Docs / Tips and technique
Running a good exchange
An organizer's checklist: a clear brief, a realistic deadline, an edition size that covers the roster, and the colophon at the end.
Updated 2026-09-09
Running an exchange well is mostly about deciding things early and stating them plainly, so nobody on the roster is guessing.
Write a clear brief
Set the specification, dimensions, paper, ink, and any theme, before you open the exchange to joiners, and put it all in the description. A participant who knows exactly what's expected before they join is far less likely to send something off-spec, and far less likely to need chasing later. If the spec is loose on purpose ("artist's choice" paper, no theme), say that too, rather than leaving fields blank and letting people wonder.
Set a realistic deadline
Carving, printing, and mailing all take longer than the plan usually allows for, especially once you add international post. Build in time for someone to get behind, and remember that a submission deadline is when prints go in the post, not when they land in your mailbox; add a reasonable stretch after that before you set the completion date.
Match the edition size to the roster
Decide how many places you're offering before you open the exchange, and set the edition size per participant accordingly. Most organizers set the edition equal to the roster, so every printmaker pulls exactly enough for everyone else to get one copy plus their own. Changing either number after people have started carving is disruptive; get it right, or close to right, before you open for joining.
Set a fee that covers postage
If you're charging a fee, size it to what you'll actually spend mailing everyone's portfolio back out, not just a round number. Be upfront that the fee is paid to you directly for now, outside the app, and settle it early so a payment question doesn't hold up your own printing schedule.
Mail to one address, and keep it current
Everyone mails to the same place, so make sure that address is right before you share the join link, and update it right away if you move mid-exchange. A wrong address is the one mistake in an exchange that's genuinely hard to fix after the fact.
Consider tracking
For a portfolio nobody wants to lose, ship the mail-out with tracking, both for your own peace of mind and so a participant asking "did it arrive" has a real answer.
Let the colophon be the reward
The colophon is what a participant keeps once the exchange is over, so it's worth the time. Write the introduction like you're telling the story of how the group's prints came together, not just filling in a form, and check every printmaker's bio and title read the way they'd want them to before you print it. See Organizing on the web for the roster, submissions, and colophon tools this all runs through.